2444-9695

Spanish Journal of Marketing - ESIC

Emerald (MCB UP)

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Your prioritized action plan

Ordered by how many DOIs each fix touches — start here, not with every error at once.

1

Attach ORCID iDs across 215 articles

ORCID iDs strengthen author disambiguation and institutional reporting.

High impact215 DOIs
2

Add abstracts to 72 articles

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Medium impact72 DOIs
3

Add license metadata to 20 records

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Low impact20 DOIs

DOIs for this ISSN

Showing the top 5 of 218 DOIs, ordered by correction priority.

# Title Missing Priority Citations
1 The mediating role of attitude and environmental awareness i… (10.1108/sjme-08-2023-0217)
ORCID License
68.09 22
2 Story of Aaker’s brand personality scale criticism (10.1108/sjme-03-2018-005)
Abstract ORCID
61.52 16
3 Impulse buying behaviour: an online-offline comparative and… (10.1108/sjme-03-2018-007)
ORCID
56.80 186
4 Understanding the intention to revisit a destination by expa… (10.1108/sjme-12-2019-0109)
ORCID
56.20 176
5 A profile of mobile service users in a mature market: from “… (10.1108/sjme-03-2020-0046)
ORCID License
52.07 10
6 Experimenting on the metaverse to foster innovation (10.1108/sjme-05-2023-0117)
ORCID License
52.07 10
7 The impact of positive emotional experiences on eWOM generat… (10.1108/sjme-03-2018-0009)
ORCID
51.13 110
8 Promoting customer brand engagement and brand loyalty throug… (10.1108/sjme-06-2018-0030)
ORCID
50.94 108
9 Impact of green marketing, greenwashing and green confusion… (10.1108/sjme-03-2022-0032)
ORCID
49.44 94
10 Instagram Stories versus Facebook Wall: an advertising effec… (10.1108/sjme-09-2018-0042)
ORCID
48.11 83
11 A consumer engagement systematic review: synthesis and resea… (10.1108/sjme-01-2020-0021)
ORCID
47.98 82
12 Followers’ reactions to influencers’ Instagram posts (10.1108/sjme-11-2019-0100)
ORCID
47.85 81
13 Building e-trust and e-retention in online shopping: the rol… (10.1108/sjme-07-2022-0159)
ORCID
47.30 77
14 Applying virtual reality and augmented reality to the touris… (10.1108/sjme-03-2023-0052)
ORCID
46.88 74
15 The role of technology in an omnichannel physical store (10.1108/sjme-03-2018-008)
ORCID
46.73 73
16 Internet of Things (IoT) in smart tourism: a literature revi… (10.1108/sjme-03-2022-0035)
ORCID
46.13 69
17 How AI encourages consumers to share their secrets? The role… (10.1108/sjme-10-2022-0213)
ORCID
45.65 66
18 Increasing customer loyalty through customer engagement in t… (10.1108/sjme-07-2019-0042)
ORCID
45.49 65
19 The intention to share a sustainability communication about… (10.1108/sjme-01-2024-0003)
ORCID License
45.15 7
20 Virtual reality in the luxury fashion industry: a systematic… (10.1108/sjme-07-2023-0203)
ORCID License
45.15 7
21 Virtual reality and gamification in marketing higher educati… (10.1108/sjme-01-2020-0013)
ORCID
44.63 60
22 When love matters. Experience and brand love as antecedents… (10.1108/sjme-11-2020-0201)
ORCID
44.45 59
23 Understanding the consumer’s intention to use the e-wallet s… (10.1108/sjme-07-2021-0138)
ORCID
44.09 57
24 The influence of CSR on perceived value, social media and lo… (10.1108/sjme-06-2019-0029)
ORCID
43.51 54
25 The role of emotional experience and destination image on ec… (10.1108/sjme-04-2020-0055)
ORCID
43.31 53
26 Understanding mobile e-wallet consumers’ intentions and user… (10.1108/sjme-05-2022-0105)
ORCID
43.31 53
27 Antecedents and consequences of luxury brand engagement in s… (10.1108/sjme-11-2018-0052)
ORCID
43.31 53
28 Artificial intelligence and predictive marketing: an ethical… (10.1108/sjme-06-2023-0154)
ORCID
42.69 50
29 The impact of brand love on brand loyalty: the moderating ro… (10.1108/sjme-05-2020-0086)
ORCID
42.47 49
30 The role of social media in the political involvement of mil… (10.1108/sjme-08-2021-0151)
ORCID
42.47 49
31 Trust and loyalty in online brand communities (10.1108/sjme-01-2020-0004)
ORCID
42.25 48
32 What drives crowdfunding participation? The influence of per… (10.1108/sjme-03-2018-004)
ORCID
42.03 47
33 Utilitarian, hedonic, and self-esteem motives in online shop… (10.1108/sjme-06-2021-0113)
ORCID
42.03 47
34 Brand experience and brand attachment as drivers of WOM in h… (10.1108/sjme-12-2019-0106)
ORCID
42.03 47
35 The impact of consumers’ positive online recommendations on… (10.1108/sjme-08-2019-0067)
ORCID
41.80 46
36 Antecedents of brand hate in the fast food industry (10.1108/sjme-10-2018-0047)
ORCID
41.80 46
37 New challenges in brand management (10.1108/sjme-12-2018-036)
ORCID
41.80 46
38 The role of customer personality in satisfaction, attitude-t… (10.1108/sjme-06-2019-0036)
ORCID
41.57 45
39 Culinary travel experiences, quality of life and loyalty (10.1108/sjme-11-2019-0094)
ORCID
41.57 45
40 Enhancing rural destinations’ loyalty through relationship q… (10.1108/sjme-09-2018-0041)
ORCID
41.09 43
41 Engaging consumers via online brand communities to achieve b… (10.1108/sjme-07-2022-0160)
ORCID
40.32 40
42 The effect of online and offline experiential marketing on b… (10.1108/sjme-03-2018-003)
ORCID
40.05 39
43 From Instagram overuse to instastress and emotional fatigue:… (10.1108/sjme-12-2018-0059)
ORCID
40.05 39
44 Trust, convenience and environmental concern in consumer pur… (10.1108/sjme-09-2022-0201)
ORCID
39.78 38
45 Drivers of purchase intention in Instagram Commerce (10.1108/sjme-03-2022-0043)
ORCID
39.49 37
46 Influence of corporate social responsibility and brand attit… (10.1108/sjme-12-2021-0224)
ORCID
39.49 37
47 The influence of corporate social responsibility activities… (10.1108/sjme-12-2019-0101)
ORCID
38.91 35
48 Luxury fashion consumption: a review, synthesis and research… (10.1108/sjme-06-2021-0105)
ORCID
38.60 34
49 Parasocial relationships and social media interactions: buil… (10.1108/sjme-09-2022-0190)
ORCID
38.29 33
50 The role of gamification, social, hedonic and utilitarian va… (10.1108/sjme-09-2022-0188)
ORCID
37.96 32